Brad Pitt In Jacques Marie Mage Sunglasses
Brad Pitt’s style has long existed in the space between accessibility and enigma. He wears clothes that reflect a deep understanding of character—whether it’s on screen or in real life—and few accessories capture this better than his ongoing relationship with Jacques Marie Mage. The Los Angeles-based eyewear label, known for its limited-run frames and sculptural craftsmanship, has become something of a signature for Pitt, showing up in films, photo shoots, and candid moments alike.
British GQ (September 2024): Brad Pitt In JMM’s Ritz
In September 2024, British GQ published a cover story featuring Brad Pitt and George Clooney, shot in the South of France. The imagery—tailored suits, linen shirts, late-afternoon light—was classic Pitt: a study in understated elegance. On his face was the Jacques Marie Mage Ritz in Light Tortoise, a softly angular frame defined by oversized temples and JMM’s signature arrowhead front pins.
The Ritz, released as part of a collaboration between JMM and stylist George Cortina, felt like a natural fit. Cortina, who has styled Pitt in numerous editorials, curated the look around the eyewear. In multiple frames, Pitt wears the Ritz like armor—never loud, but always commanding. The sunglasses quickly became one of JMM’s most sought-after models, with resale values exceeding retail price within weeks of the issue hitting stands.
The cover story wasn’t just another instance of Pitt wearing a luxury brand—it was evidence of a deeper alignment. The styling, the setting, the presence of Clooney: all conspired to elevate JMM from boutique cult object to cinematic symbol.
Babylon (2022): Brad Pitt In JMM’s Zephirin
In Damien Chazelle’s film Babylon, Pitt plays Jack Conrad, a fading silent film star grappling with the chaos of early Hollywood. The period drama called for everything from tuxedos to ivory linen suits, but it was Pitt’s eyewear that stood out to fashion obsessives: the Jacques Marie Mage Zephirin.
A rectangular silhouette inspired by pre-WWII styles, the Zephirin is one of JMM’s most iconic designs. It features 10mm Japanese acetate, sterling silver hardware, and engraved wire-core temples—a technical and visual marvel that looks simultaneously classic and futuristic. Pitt wore it onscreen to evoke 1920s gravitas, but what made it notable was that he reportedly continued wearing the frames off-camera. For an actor known for inhabiting his roles, that kind of crossover suggests more than costume—it suggests personal resonance.
The Zephirin became a quiet phenomenon among eyewear collectors after the film’s release. With production capped at 650 units, the model sold out quickly, with many fans attributing its popularity directly to Pitt’s portrayal of Conrad. More than a fashion statement, it became a cinematic artifact.
The George Cortina Collaboration
The Ritz wasn’t the only frame Pitt wore from the George Cortina collection. In a separate GQ editorial shot in New York, Pitt was again seen wearing the Jacques Marie Mage x George Cortina Ritz, this time in a Cognac colorway. According to sources present on the shoot, Pitt was so taken with the design that he purchased multiple pairs on the spot.
This anecdote has been repeated across forums and social media, adding to the growing mythology around Pitt’s love for the brand. In a world where celebrity endorsements are often transactional, this kind of unsolicited affinity stands out. Pitt, it seems, is not merely wearing Jacques Marie Mage. He is collecting it.
Why It Matters
There’s something uniquely modern about Pitt’s relationship with Jacques Marie Mage. It reflects a shift in how celebrities shape—and are shaped by—luxury. In decades past, eyewear was often an afterthought, a utilitarian object given little narrative weight. Today, especially for someone like Pitt, it’s a piece of character development.
Jacques Marie Mage does not mass-produce its frames. Most models are made in batches of fewer than 500, and each one is handcrafted in Japan or Italy using old-world techniques. The brand draws from a wide range of inspirations—Napoleonic design, Native American craftsmanship, film noir, motorsports—and weaves them into wearable sculptures. It’s not eyewear as trend. It’s eyewear as artifact.
Pitt, with his filmography and fashion legacy, is the perfect vessel for that vision. His choices have always reflected a deep respect for narrative—whether through the clothes he wears, the watches he collects, or the glasses he chooses to frame his face. Jacques Marie Mage is not simply another brand in his rotation. It is, at this point, part of his visual identity.
Conclusion
Brad Pitt’s relationship with Jacques Marie Mage has helped elevate the brand from cult favorite to cultural touchstone. From his turn in Babylon to GQ covers to casual streetwear moments, Pitt has repeatedly chosen JMM not as a trend, but as a reflection of character. In doing so, he has shown that eyewear can be more than an accessory—it can be a signature, a signal, and a story.
When the right person wears the right piece, it becomes part of the myth. And for Brad Pitt, Jacques Marie Mage has become just that: a quiet, sculptural myth worn on the face of one of the most enduring icons of modern cinema.
